How Uber’s Ad Fraud Lawsuit Highlights a Billion-Dollar Brand Problem

When the social media activism organization Sleeping Giants drew attention to ads for Uber running on the far-right website Breitbart, Uber blocked the site. But its ads didn’t stop. So Uber paused ten percent of its ad spend, expecting a big drop in user acquisitions. Instead, they found a worse problem. Uber’s ads weren’t converting,… Continue reading How Uber’s Ad Fraud Lawsuit Highlights a Billion-Dollar Brand Problem

Zoom Support Has Officially Launched for M1 Apple Devices

Zoom and Apple are starting the new year off right with an update that will see the popular video chat software better integrated with the Apple’s new ARM-based M1 chips. Zoom’s meteoric rise continues to be the talk of the pandemic, with millions of users still taking advantage of the platform to conduct meetings, host… Continue reading Zoom Support Has Officially Launched for M1 Apple Devices

Salesforce Launches Customer Loyalty Management Feature

It just got a whole lot easier to launch a loyalty program for your customers, as Salesforce has announced a new product that will help you make customer retention a serious priority. While acquiring new customer is certainly a noble strategy for any business, the reality is that retention marketing is a far more lucrative… Continue reading Salesforce Launches Customer Loyalty Management Feature

WordPress Launches New Website Building Solution

WordPress is great. Its open-source platform makes it the perfect choice for developers and website creators alike, with almost total freedom over their designs. In fact, with more than 35% of the entire internet using WordPress (including Tech.co), you’d think that the company would be reluctant to change. However, Built By WordPress is something different.… Continue reading WordPress Launches New Website Building Solution

Latest Update Makes Zoho Projects 7 Brighter, Smarter and Simpler

Project management tool Zoho has given its software a complete overhaul for 2021. Zoho is one of our favorite project management software tools and these new changes look set to make it even better. The bulk of the changes are designed to help facilitate remote working, as well as bringing in some neat visual changes.… Continue reading Latest Update Makes Zoho Projects 7 Brighter, Smarter and Simpler

Microsoft Viva Seeks to Revolutionize Working from Home

Microsoft is looking to change the way working from home operates with its new platform, Microsoft Viva, which is undergoing a slow, partial release. Viva seeks to act as a hub for a company’s remote working needs, improving a company’s workflow and lifestyle. While working from home was always a concept, the COVID-19 pandemic kicked… Continue reading Microsoft Viva Seeks to Revolutionize Working from Home

Ransomware Accounted for 81% of Financial Cyberattacks in 2020

The rise of ransomware has been well documented, but a new study has shown the sheer extent of its growth in 2020, during which it was responsible for 81% of all financially motivated cyberattacks. It’s an expensive business for the companies involved – according to the report, the average cost of a ransomware breach in… Continue reading Ransomware Accounted for 81% of Financial Cyberattacks in 2020

Zoom Challenged by RingCentral-Logitech Team-Up

RingCentral and Logitech have announced a new partnership aimed at improving team video meetings. The announcement means that Logitech’s range of Rally hardware will now come pre-loaded with RingCentral Rooms video conferencing software, challenging an increasingly competitive market for remote working solutions. The collaboration will be rolled out in the first half of this year,… Continue reading Zoom Challenged by RingCentral-Logitech Team-Up

Salesforce Announces Vaccine Cloud to Aid COVID-19 Vaccinations

Salesforce has unveiled a new product aimed at streamlining the rollout of COVID-19 vaccines. The company believes Vaccine Cloud is well-placed to support vaccination programs, thanks to its grounding in Salesforce’s existing technology infrastructure. Vaccine Cloud is built to assist with the organization, monitoring and communication of vaccine programs. Who Can Use Vaccine Cloud? Vaccine… Continue reading Salesforce Announces Vaccine Cloud to Aid COVID-19 Vaccinations